acd // art director
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ATLANTA UNITED 404 KIT

 

ATLANTA UNITED 404 KIT
Atlanta United’s 404 Kit was inspired by Atlanta street art in the 90s. So, to make this exclusive kit even more exclusive, we turned the kit into a living piece of Atlanta street art for one lucky fan to win. We partnered with 8 local Atlanta artists that all represented a different part of Atlanta art and culture to bring this kit to life.
2024 Shorty Awards - Local Campaign - 🥉
2024 Shorty Awards: Finalist 2x


THE KIT

DR. DAX “INSPIRE” MURAL


ACD/CW: Dan Lemaux
ECDs: Will Benham + Mike Groenewald